BOF: Vlisco, the African Fashion Titan from Holland

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Friday, October 25th, 2013

LONDON, United Kingdom — Near sellers of dried salt fish, start-up restaurants staffed by earthy yuppies and an eatery called Fish, Wings and Tings, at the heart of Granville Arcade in Brixton, a London neighbourhood known for its African and Caribbean populations, is a shop called African Queen Fabrics. Neat stacks of brightly coloured African “wax” print fabrics fill the shelves of the airy space, where the majority of the customers are part of the West and Central African diaspora who buy material for tailors to make up into elaborate outfits for church on Sunday, gifts for relatives, or, simply to hoard, as British designer Ozwald Boateng’s Ghanaian mother and her friends did. BOF

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